Monday, 29 September 2008

Evaluate the ideas (2)



‘Shark Shield’ Shark Deterrent
People who like surfing, diving, and swimming will like this product. With these products people won’t be afraid of shark any more when they are diving, swimming, or surfing. It’s the new idea and with the technology, there won’t be a lot of competitors. So we find the U.S.P. and the way they sell products which is selling in internet is cheaper and easy to enlarge the range of products.
But the weaknesses are also obvious. In 2001 only 76 people attacked by sharks, there’re only 5 people died. How big the market is? What’s the probability of people can be attacked by sharks? And the price is $670. Will people pay for that price only for a little probability attacked by sharks?
I think on beaches, we can rent these products, that’s much cheaper and maybe more people will use it.


Cheeseburger In A Can
This idea is not bad. For people who camping and travelling in the wild it’s convenient. And the price is acceptable. But as a food the one of the most important things are tastes. How can they ensure the taste of the food which isn’t fresh and cold. The main customers are the people who camping and travelling in the wild. So that’s not a big market.

3 comments:

chris sivewright said...

Please don't put two posts in one blog entry - it makes it difficult to comment.

Also you have not explained how the shark deterrent works.

Plus there are many people SCARED of sharks - they would be the market - not the people who are actually killed!

chris sivewright said...

WHERE ARE YOUR BLOGS????????????????????????????????????????????????????????????????????????

chris sivewright said...

Anniversary tomorrow - 1 week and no blog!